TECHNOLOGY

Data Protection In Companies – Everything We Should Know

The protection of enterprise data is an increasingly growing concern among legal persons (ie companies and other associations) and natural persons (individuals and self – employed). In this post, we tell you what it is and what you should take into account.

What is data protection in companies?

  • When data protection in companies is mentioned, it refers to information security, which covers two different aspects: the protection of the company’s internal data, essential for its operation, and the protection of personal data.
  • The internal data of the company refers to all documentation that must be confidential, such as contracts with suppliers, bank details, passwords, etc. That is entity data that may be capable of creating a security breach and a problem in the company if they are not well protected. To ensure and protect them, the solution is to invest in cybersecurity and develop a protocol for data treatment and/or destruction that prevents them from transcending.
  • On the other hand, we have the protection of personal data, those of the people who make up the company, or who are related to it in some way. In a company, this personal data is what we collect from individuals, whether these workers, clients, potential clients or others who have provided their data on occasion, for example, when applying for a job in the company.
  • Special attention should be paid to the RGDP if we handle data considered sensitive or specially protected. These are political views, union membership, religious convictions, philosophical convictions, racial or ethnic origin, health data, sexual orientation, genetic data, or biometric data (for example, those using the fingerprint or retina recognition systems. ). If we collect any of this data, we must establish a different protocol that goes beyond the express and informed consent of the user.
  • However, at this point, we are limiting ourselves to referring to the company’s private data (whether personal or not). But we also want to address the following question, how is public data protected?

Protection of public data in companies

  • The RGPD does not apply to data processing related to individual entrepreneurs, provided they refer to them in their capacity as merchants, nor to public company data.
  • These data, in principle, should not cause any problems, since a company expects them to be known. However, the concern arises when the public data of a company is erroneous, false, or outdated, something that often happens on the internet.
  • The information found on companies on the internet is not always accurate. There are many platforms, web pages, and collaborative directories where anyone can enter the data of a company, and, many times, it is done erroneously – even if it is involuntary.
  • At this point, you will wonder if it is so worrying that the public data of a company appears with errors on any page of the Internet. To a certain extent, it is, because in this way data consistency is being broken, one of the main factors that search engines take into account to position a local business on the net.
  • In this way, the fact that an internet user can incorrectly enter the public data of a company (fundamentally, the three data that make up the NAP consistency: name, address and telephone number) can be confusing to search engines and cause the company to lose visibility on the Internet.
  • The data of the name, address and telephone number of the company must not only be the same as those of the corporate website but must also be written in the same way, without errors or abbreviations (such as c / instead of the street) so that they do not affect web positioning.
  • This problem appears frequently when a company moves: Google will see contradictions between the addresses that appear on the different sites and will not be able to identify with certainty where the company is located. As a consequence, its algorithm will make the business less relevant.
  • On the other hand, we run the risk that the clients make use of erroneous data and lose confidence in the company.
  • To avoid these negative effects, companies must ensure that the data is correct on all platforms and that the data that makes up the NAP consistency coincide with that of the website, and must rectify or block it, when possible so that other users do not change them again.
  • As we see, data protection in companies encompasses many aspects, very different from each other, but all very important for any business.
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